TY  - BOOK
AU  - Solomon,Michael R.
TI  - Consumer behavior: buying, having, and being 
SN  - 0137957254
AV  - HF5415.32 S65 1999
PY  - 1999///
CY  - Upper Saddle River, New Jersey
PB  - Prentice Hall
KW  - Comportamiento del consumidor
ER  -