| 000 | 00947nam a2200265zi 4500 | ||
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| 005 | 20210324103837.0 | ||
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| 035 | _aMX001000835427 | ||
| 041 | _aENG | ||
| 050 | 4 |
_aHF5415.2 _bM3318 |
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| 100 | 1 |
_aMcDaniel, Carl D. _eautor |
|
| 240 | 1 | 0 |
_aContemporary marketing research. _lEspañol |
| 245 | 1 | 0 |
_aInvestigacion de mercados contemporanea / _cCarl McDaniel, Roger Gates ; tr. Maria Teresa Aguilar |
| 264 | 1 |
_aMéxico : _bInternational Thomson, _cc1999 |
|
| 300 |
_a780 páginas : _bilustraciones |
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| 500 | _aTraduccion de: Contemporary marketing research. 4th ed. | ||
| 650 | 4 | _aInvestigación de mercado | |
| 700 | 1 |
_aGates, Roger H., _d1942- , _eautor |
|
| 700 | 1 |
_aAguilar Ortega, Ma. Teresa _q(María Teresa), _etraductor |
|
| 336 |
_atexto _2rdacontent |
||
| 337 |
_asin medio _2rdamedia |
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| 338 |
_avolumen _2rdacarrier |
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| 999 |
_c18820 _d18820 |
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